Experian Health



Experian Health provides a wide range of data-based products to help healthcare organizations become more efficient and productive. This includes helping them deliver better outcomes while minimizing operational costs, solutions for inefficiencies that resulted in frustrating patient experiences, missed doctor visits, gaps in care, and late payments for providers — or no payments at all. These pain points negatively influenced not only overall patient health and wellness but also health system profitability.


Maricich Health developed B2B brand strategies to clearly communicate how Experian Health best supports an uncomplicated patient journey for healthcare providers. Our go-to-market strategy showcased Experian Health’s expanding suite of patient experience solutions, featuring dynamic data and technology that bring more efficiency, accessibility and transparency to the healthcare experience for patients and providers alike.

Brand Ideation | Naming | Print | Tradeshow | Collateral | Video