A 25-year communications industry veteran, Mark is CEO and Chief Strategist at Maricich Health. He has led many strategic and marketing initiatives for health systems, medical groups and payers, such as UC Irvine Health, Santa Clara Valley Medical Center, L.A. Care Health Plan and Western Dental. Mark also directed global and national medical marketing and branding initiatives for accounts such as Bausch +Lomb, 3M Unitek, Aramark Uniform Services, Sandel Medical, Visiogen and Oraya Therapeutics. Mark served as president of the Healthcare Public Relations and Marketing Association (HPRMA), a leading marketing organization for hospitals, medical groups, independent practice associations and health plans. He received a BA in Communications from California State University, Fullerton.