Jim believes the foundation to creativity is having a healthy mind and spirit. He’s a vegan, a marathoner and an Ironman triathlete. Throughout his career, he’s focused on getting the message right, and then presenting it in the most engaging way possible. Jim is a writer by trade, a lover of beautiful design, an organizational freak and a fearless leader with an entrepreneurial spirit. Over the last 10 years, Jim’s been ECD at Swirl and at Campbell Ewald, where he oversaw the Kaiser Permanente business. He’s been around the country at small shops and big agencies — turning Airwalk into a cultural icon, winning Xbox at McCann, creating the Bacardi & Cola campaign, rebranding a nutrition company, helping win VW at Deutsch, and then launching the Beetle and a 360 campaign on the Super Bowl. As an ECD at Deutsch, he won Uber and also managed the massive Sprint account, which included the business-reinvigorating campaign in which the Verizon guy switched. As ECD, Jim also oversaw all general market and multicultural work at Walton Isaacson. At Maricich, Jim brings his experience, creative passion and healthcare acumen to campaign development, reaching healthcare consumers and public health audiences for clients like Santa Clara Valley Medical Center and Riverside University Health System.