Client Description:
Health system with six hospitals
Health system with six hospitals
Initiative:
Brand cohesion and ongoing communications
Brand cohesion and ongoing communications
Situation:
With six hospitals serving different geographic areas and populations, a common connection with the parent brand needed to be reinforced.
With six hospitals serving different geographic areas and populations, a common connection with the parent brand needed to be reinforced.
Solution:
Our shared but customizable quarterly health newsletters and other materials offered consistent brand messaging, while also allowing autonomy for each hospital.
Our shared but customizable quarterly health newsletters and other materials offered consistent brand messaging, while also allowing autonomy for each hospital.
