Client Description:
Manufacturer of digital orthodontic products
Manufacturer of digital orthodontic products
Initiative:
Brand and product launch
Brand and product launch
Situation:
3M Unitek needed brand messaging, design templates, graphic standards guidelines
and support tools for launching its new Lava Digital Models product.
3M Unitek needed brand messaging, design templates, graphic standards guidelines
and support tools for launching its new Lava Digital Models product.
Solution:
Messaging and strategies were developed which supported the product’s value proposition and worked within 3M corporate standards. Tactical plans utilized unique approaches to break through the clutter and generate overwhelming results.
Messaging and strategies were developed which supported the product’s value proposition and worked within 3M corporate standards. Tactical plans utilized unique approaches to break through the clutter and generate overwhelming results.
